- Big Data MBA: Reading the Annual Report for Big Data Opportunities
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I just finished presenting at the TDWI “Cool BI” Forum in Chicago this week. I had an interesting conversation after my presentation about identifying where to look for big data opportunities within one’s organization. I’m a big advocate of starting with the annual report, and I’ll use this blog to discuss 1) where to look in the
Read More... - One Size Doesn’t Fit All When It Comes to a Customer Strategy…
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There are many ways to structure and measure customer experience—from creating the right customer experience at the outset through leveraging a sound customer experience strategy to create competitive differentiation. One size never fits all. With the proliferation of online media, we are seeing an increased integration of social media strategies into customer experience programs. This
Read More... - Is Social Media Replacing Traditional Technologies?
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I’ve commented many times in the past about the adoption of Smartphone technology and how our daily lives are becoming more dependent on these very useful tools. As the rate of app development continues its exponential rise, the younger demographic is shifting to online tools and away from traditional ones. Is it the beginning of
Read More... - The Evolution of Social Relationships
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Does social media smash the rule about mixing business with pleasure? As ever, I am a busy person. But I am due a post and this topic has been on my mind. I suddenly realized the importance of social tools today while following “Making Social part of your DNA” on February 16th. Social Media Week
Read More... - Social Customer Intelligence or SCI
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The shift to the Web (Social) is ongoing and generations now would not know how to live their lives without it (amazing isn’t it how technology like cell phones are now indispensable) With people now placing their whole life stories on the web, there comes an unprecedented opportunity to better understand your customer and clients.
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